Coach  Bob  Williamson
Professional Coaching & Training for the Mortgage Industry
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The Reports on this page are free for you to download after registering. Just click on the Download Button.

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Goal Setting & Planning for Mortgage Loan Originators

Goal Setting & Planning for Mortgage Loan Originators

Do you know where you’re going with your mortgage origination business? Are you working a plan that you’re confident will take you where you want to go? Or do you find yourself making it up as you go along, spending most of your time reacting to outside stimuli like phone calls and emails?

Do you have a system for managing all the details of your business, from lead generation to sales to pipeline management? Are you able to access your own creativity and follow through on good ideas? Or do you find yourself overwhelmed by the trivial details of everything on your plate?

In this comprehensive 17-page report, you’ll find practical advice for setting your production goals so that you know exactly what you need to do to reach them, as well as guidance on establishing a system for managing everything in your busy life. The key? Recognizing that no matter how efficient you get, you will never have enough time to do everything. So it’s imperative that you have one central system where you can collect everything you need or want to do and choose the highest priorities with the biggest payoffs. If you could know with certainty that on any given day, at any given moment, you are doing the things that matter the most, you would not only be more accomplished and successful, you could live your life with the peace of mind that comes from knowing you’re taking care of first things first.
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Change or Die: 7 Critical Skills for the 21st Century Mortgage Professional - Reading about a recent breakthrough medical study gave me the idea for an approach that can revolutionize the way you do business. This 12-page report shows you how to outperform your competition and succeed in even the most difficult market.

Change or Die: 7 Critical Skills for the 21st Century Loan Officer

Suppose your doctor told you that if you didn’t change your lifestyle, you would die in six months. What would you do?

Most people think they would make the necessary changes, but they would be wrong. The medical profession has done the studies, multiple times, and what they’ve found is that people in this situation will try to change their habits but, within 2 years, 90% of them slip back into their old ways.

If this is true of people facing the prospect of death, what does it say about your chances of making substantive changes if the only thing at risk is your income level?

What if you know that the way you approach marketing yourself and managing your loan origination business is taking you in the wrong direction?

In other words, if you know that you’ve got to make changes in your work habits, or risk declining income, how do you get yourself to change those habits when 9 out of 10 people who are faced with the much more serious threat of dying can’t make changes to save their own lives?

The odds are 9 to 1 against you. As Dirty Harry might say, “Do you feel that lucky?”

There is a way to motivate yourself to change old, unproductive work habits and behaviors. But it has nothing to do with luck or “will power”.
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Content Marketing: How to Counter Home Buyers' Fears Created by Media Hysteria & Misinformation

Content Marketing: Using Facts & Reason to Counter Home Buyers’ Fears That Have Been Engendered by Media Hysteria & Misinformation

If you (and your Realtor partners) have wondered where all the home buyers have gone -- given the fact that there is plenty of inventory, home prices across the nation are about 30% lower than they were in 2005, and interest rates are still very low – download this free 12-page Special Report.

Using a September 2010 Time Magazine cover story ("Rethinking Home Ownership -- Why Owning a Home May No Longer Make Economic Sense") as an example, Bob shows how media coverage of the housing and financial market has scared people away from buying homes – many of them people who would benefit from making a home purchase now or in the near future, instead of waiting for the housing market (and prices) to recover. In a devastating take-down of the Time cover story (which mirrors much of the media coverage we’ve seen in the last few years), Bob reveals the fallacies and misinformation which underlie the mainstream press’ coverage.

More importantly, this report shows you how to combat the fear and misinformation in your local market.

Click the button below to download the free special report.
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